Advertising News

• Shaholly Ayers On Savage X Fenty: A More Inclusive Fashion And Advertising Landscape
  
  Shaholly Ayers, model and inclusion advocate, has been featured in the self-made billionaire's, Rhianna's Vol. 3 Fenty X Savage fashion show on Amazon Prime. Ayers is a congenital amputee and made history ...
  Forbes.  Saturday, 16 Oct 2021.
• AMANDA PLATELL: It's a sin for Channel 4 to stoop to such depths with 'My First Threesome'
  
  AMANDA PLATELL: My First Threesome raises serious questions over the future of the channel, created by Margaret Thatcher to provide cutting-edge shows, funded by advertising.
  Daily Mail.  Saturday, 16 Oct 2021.
• Harry and Meghan team up with 'ethical' investment bank but fund is not quite as pious as advertised
  
  GUY ADAMS: Harry and Meghan have just been unveiled as 'impact partners' in an ultra-fashionable Wall Street firm named Ethic - a company with extensive investments in fracking.
  Daily Mail.  Friday, 15 Oct 2021.
• How Brands Like Joybird and Men's Wearhouse Are Rewriting the Marketing Playbook
  
  Brands seek to break through online advertising clutter with data-driven, 'out of the box' consumer messaging strategies.
  Entrepreneur.  Friday, 15 Oct 2021.
• In 2022 Mobile Will Replace Direct Mail As The Top Local Media Advertising Platform
  
  In a first, BIA projects mobile will surpass direct mail in local market ad spend in 2022. Political ads will give local broadcast TV a boost in ad dollars next year.
  Forbes.  Friday, 15 Oct 2021.
• Newsom vetoes bill that would have allowed cannabis advertising on freeway billboards
  
  Gov. Gavin Newsom vetoed legislation to allow cannabis products to be advertised on freeway billboards.
  Los Angeles Times.  Saturday, 9 Oct 2021.
• Twitter (TWTR) To Sell Mobile Ad Unit MoPub to AppLovin for $1B
  
  Twitter (TWTR) agrees to sell MoPub mobile advertising network to AppLovin to develop its owned and operated revenue products.
  Zacks.  Friday, 8 Oct 2021.
• Google to ban ads and demonetise YouTube videos promoting climate change denial
  
  Google is tackling climate change denial across its advertising platforms and YouTube, with bans and new demonetisation policies from next month.
  Sky News.  Friday, 8 Oct 2021.
• Macy's is trying to block Amazon from advertising atop its Herald Square store
  
  Macy's is embroiled in a legal battle with its landlord to prevent Amazon from using a billboard on top of its most iconic store.
  CNBC.  Thursday, 7 Oct 2021.
• Twitter sells MoPub mobile ad network to AppLovin for $1.05 billion
  
  Twitter on Wednesday said its selling it MoPub mobile advertising network to game developer AppLovin for $1.05 billion in cash.
  CNBC.  Wednesday, 6 Oct 2021.
• Advertisers desert embattled Ozy Media after chairman quits
  
  Ford among those to pull ads, as the US media firm faces growing scrutiny over its business practices.
  BBC News.  Friday, 1 Oct 2021.
• Missouri man selling catalytic converter online forgets to hide meth
  
  A Missouri man trying to sell a catalytic converter online has been arrested after a huge stash of meth and a syringe were spotted in the background of the photo he used for the advertisement.
  Fox News.  Friday, 1 Oct 2021.
• Macy's sues to stop Amazon using famous New York billboard
  
  New York's famous department store claims Amazon plans to advertise directly outside its flagship site.
  BBC News.  Thursday, 30 Sep 2021.
• Macy's goes to court to keep Amazon off its iconic billboard
  
  Macy’s is reportedly going to court with its landlord to stop Amazon, a major online competitor, from advertising on the billboard atop its flagship store in Manhattan. ...
  Washington Times.  Wednesday, 29 Sep 2021.
• 42 incredible Photoshop artists with skills that will blow your mind
  
  We all know the power of Photoshop, you'll regularly see the results of its use on magazine covers and in advertising campaigns. But it's much more than
  Pocket Lint.  Tuesday, 28 Sep 2021.

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