Advertising News

• Brazilian Supermodel Isabeli Fontana Sizzles In New Gottex Swimwear Campaign
  
  Brazilian Supermodel Isabeli Fontana models this season's advertising campaign for the Gottex swimwear.
  Forbes.  Friday, 16 Aug 2019.
• Hong Kong tycoon Li Ka-shing urges love, not violence, in first protest comments
  
  Li Ka-shing's message in front-page advertisements in major newspapers in Hong Kong urged the public to "cease the anger with love" and "stop the violence."
  CNBC.  Friday, 16 Aug 2019.
• Ex-copywriter FAY WELDON, who created some of our best-loved ad slogans, despairs at new PC rules
  
  The two light-hearted advertisements have been banned over fears gender stereotypes in advertising could cause 'real-world harms'. Only a small minority complained but the ASA capitulated.
  Daily Mail.  Thursday, 15 Aug 2019.
• Ads from Mondelez and Volkswagen are the first to be banned under new UK gender stereotyping rules
  
  The U.K.'s Advertising Standards Authority (ASA) introduced the sexism rules in June after research and a consultation with the ad industry. The UN's Unstereotype Alliance welcomed the news.
  CNBC.  Thursday, 15 Aug 2019.
• Apple: Break Safari's privacy rules and we'll treat you like malware - CNET
  
  The iPhone maker releases a no-fooling-around policy guiding its technology for stopping advertisers and websites from tracking you online.
  CNET.  Thursday, 15 Aug 2019.
• Texas gun store under fire for advertising a 'back-to-school' sale offering 50 percent off
  
  Boyert Shooting Center in Katy, just outside of Houston, displayed a promotional sign outside of its store, reading 'Back to school sale August 13 through 18. Up to 50 percent off firearms'.
  Daily Mail.  Wednesday, 14 Aug 2019.
• DAZN Canada And Adidas Kickoff A New Era Of Premier League Coverage With Advertising Partnership
  
  DAZN Canada launched its 380 games-a-season live coverage of the Premier League this past weekend.
  Forbes.  Monday, 12 Aug 2019.
• Yelp's (YELP) Q2 Earnings Top, Revenues Miss Mark, Rise Y/Y
  
  Yelp's (YELP) second-quarter 2019 results benefit from higher advertising revenues and share buyback initiative.
  Zacks.  Friday, 9 Aug 2019.
• Roku (ROKU) Q2 Loss Narrower Than Expected, Revenues Up Y/Y
  
  Roku's (ROKU) second-quarter 2019 results benefit from higher ARPU, advertising revenues and user engagement.
  Zacks.  Thursday, 8 Aug 2019.
• Cape Breton women still face barriers and stigma when seeking an abortion
  
  Even though many of the barriers surrounding Mifegymiso, also known as the abortion pill, have been removed, many doctors still don't prescribe it. Those that do don't always advertise it.
  CBC News.  Thursday, 8 Aug 2019.
• Tens of thousands of dollars, then silence: How some 3rd parties spent big in June
  
  Two prominent third-party groups spent tens of thousands of dollars on political Facebook ads this spring, just before they stopped running advertising to stay inside of new election financing rules. ...
  CBC News.  Thursday, 8 Aug 2019.
• New York Times Stock Falls 20% After Weak Earnings Projection
  
  'More challenging for digital advertising'
  Daily Caller.  Wednesday, 7 Aug 2019.
• 'Developing a Vocabulary That Will Be Understood': The Havas Approach to Cannabis Marketing
  
  You can learn a lot from the French multinational advertising and PR giant.
  Entrepreneur.  Tuesday, 6 Aug 2019.
• Report: Trump's Facebook Page Advertised Immigrant 'Invasion'
  
  President Donald Trump's Facebook page ran about 2,000 ads referring to an immigrant "invasion," according to an analysis conducted by The New York Times."We have an INVASION!" one Facebook ad reads. ...
  Newsmax.  Monday, 5 Aug 2019.
• Transgender influencers are changing Brazil's advertising industry
  
  Companies hoping to reach new audiences are looking to influencers and YouTubers like Thiessa.
  BBC News.  Saturday, 3 Aug 2019.

News Headlines and News Summaries